Sure, there are owners out there who built their own commercial cleaning company without a franchise. I did, and here we are. So it’s certainly possible.

But, there are the 3 primary reasons why owning a franchise like ours appeals to tens of thousands of investors every single year.

#1 STATISTICS

According to the statistics from the SBA and Bureau of Labor Statistics, approximately 50% of small businesses fail by the 5-year mark. Contrast that with the data showing 92% of franchises make it to the 2-year mark and 85% surpass the 5-year mark.

#2 SPEED

Most independent cleaning business owners spend years figuring out the right systems, pricing, and client acquisition strategies—often through costly trial and error. With a franchise, you skip the struggle and start with a proven model that’s already generating success. Instead of wasting 5-10 years testing what works, you start faster, scale quicker, and can reach profitability sooner—with a roadmap designed for growth.

#3 SUPPORT

You’re in business for yourself, but never by yourself. Many independent owners fail because they lack guidance, proven strategies, and a support network. As a franchisee, you get expert coaching, operational systems, and continuous support—ensuring you dodge the mistakes that hold most businesses back. When challenges arise, you’re never left guessing—you have a team backing you every step of the way.

Absolutely not!

In fact, I would challenge you with this promise: You will have MORE freedom & flexibility as a partner franchise owner with me, than you would without.

Why can I confidently say that?

Because instead of wasting years figuring out what works, making costly mistakes, and constantly being in ‘trial-and-error’ mode, you’re stepping into a proven, highly efficient business model that’s already built for success.

With the same optimized systems, automated processes, and a clear roadmap that I’ve already used, you get to focus on growing your business—not running in circles trying to build it from scratch. That means you have more time, money, and energy to spend on the things that matter most to you—whether that’s family, travel, or simply having the flexibility to run your business on your own terms.

This isn’t about giving up control—it’s about gaining the freedom to grow faster, work smarter, and live life on your schedule.

You’re in control of your business—our franchise simply gives you a faster path to success.

We provide the brand, systems, and client service process to ensure high-quality results, but how you build and scale your business is entirely up to you.

– Want to run your business hands-on? You can.
– Want to hire a management team to run it for you? You can.
– Want to scale aggressively and win as many buildings as possible? You can.

You have the freedom to structure your business the way you want—hiring, sales, and operations are all within your control. As long as your clients are happy and staying with you, you’re building a high-value, scalable business that works for you.

This isn’t about losing independence—it’s about owning a great business with a winning formula.

1. We Have An Advantage No One Else Has
Most commercial cleaning businesses struggle with hiring, client acquisition, and cash flow—we’ve solved those problems for you. Notably, we developed the #1 Automated Hiring System in the entire cleaning industry that eliminates the biggest bottleneck of staffing, letting you grow faster without being stuck working in the business.

2. True Business Ownership, Not a Job
Unlike many cleaning franchises that trap owners into doing the cleaning themselves, our Executive Franchise Model puts you in control. You hire your team, win clients, and build a business that works for you—not the other way around.

3. Exclusive Territory & No Corporate Interference
Many franchises place multiple owners in the same market and even reassign contracts. With Assett, you own your exclusive territory and have full control over your growth.

4. A Proven Brand with Built-in Market Advantages
You’re not just starting from scratch—you’re stepping into a trusted brand with a track record of success. We provide marketing, sales coaching, and a startup plan designed to get you profitable as quickly as possible.

5. Recurring Revenue & Multiple Income Streams
Commercial cleaning contracts are sticky, long-term revenue streams, and you can expand beyond cleaning—offering services like floor care, window cleaning, and pressure washing to increase profits.

6. More Support, More Success
You’re in business for yourself, but never by yourself. With dedicated coaching, sales mentorship, and proven systems, you get a 10-year head start on success compared to building alone.

The Bottom Line?
Compared to other franchises, we give you more control, higher profit potential, and a faster path to financial freedom. Compared to going solo, you skip years of trial and error and grow with a model that’s already working.

Our Executive Commercial Cleaning Franchise has a proven earning potential of over $1,000,000 in recurring revenue.

In our Franchise Disclosure Document (FDD), I show how I scaled from $0 to $556,000 in annual recurring revenue within 12 months, with a recurring gross profit of $25,000 per month by the 12th month.

Your Earning Potential Depends on You

While these numbers demonstrate what’s possible within our model, your results will depend on factors like sales efforts, client retention, and business management. We provide the systems, training, and support to help you reach your goals faster, but like any business, your effort and execution are key.

Why Our Model Supports Higher Earnings

✅ Recurring Revenue Model – Once you win a client, they pay every month, providing predictable income growth.
✅ Automated Hiring System – Scale faster by building a team efficiently instead of getting stuck in day-to-day cleaning.
✅ High-Demand, Recession-Resistant Industry – Businesses need commercial cleaning, providing consistent contract opportunities.

If you’re ready to learn more about what’s possible for you, let’s talk!

We’ve designed a structured, efficient launch process that gets you up and running quickly and confidently. The full process typically takes 45-60 days, depending on your timeline and preparation.

Phase 1: Franchise Discovery (Approximately 30 Days)

Before anything else, we need to ensure that this opportunity is the right fit for you—and that you’re the right fit for us.

✅ Explore the Opportunity – Learn exactly how we help you win clients, build a team, and grow profitably.
✅ Review the Business Model & Systems – Get an inside look at our hiring system, marketing support, and operations.
✅ Understand Your Startup Plan – We’ll go over your territory, franchise documents, and personalized startup costs.
✅ Attend Discovery Day (Optional but Recommended) – Visit our headquarters in Asheville to see the business in action, meet the team, and experience how our model works firsthand.
✅ Sign the Franchise Agreement – Once you’re ready, you officially become a franchisee, secure your territory, and begin building your business!

Phase 2: Startup Preparation & Business Launch (15-30 Days)

Once you sign, we immediately start preparing you to launch.

✅ Onboarding & Training – We invite you back to Asheville for an intensive, hands-on training week covering operations, hiring, marketing, and client acquisition.
✅ Custom Business Plan – Work with our team to create a personalized roadmap to land your first contracts and scale your business.
✅ Marketing & Branding Setup – We provide your custom marketing materials to position you as a trusted provider in your area.
✅ Startup Materials & Logistics – You’ll acquire the necessary tools, accounts, and resources to begin operations.
✅ Launch Support – With everything in place, we help you officially launch and start winning clients.

Your Business, Ready to Scale

From the moment you sign, you have a dedicated team guiding you every step of the way—ensuring you’re set up for success. With a proven process, personalized support, and a clear roadmap, you won’t be guessing your way through startup—you’ll be building a business with confidence.

🕒 Small contracts can close fast – Some clients make a decision within weeks, allowing you to generate income shortly after launching.
🕒 Larger contracts take longer – Bigger deals typically take 30-60 days to finalize, but they provide long-term stability and higher revenue.
🕒 Your effort matters – The more time you invest in client outreach, networking, and following our marketing strategies, the faster your business will grow.

How We Help You Start Earning Quickly:

✅ A Proven Client Acquisition Strategy – We teach you how to find, pitch, and close deals efficiently so you don’t waste time on trial and error.
✅ Hands-On Sales Support – You’re not alone—we provide mentorship and coaching to help you win your first contracts fast.
✅ Built-In Brand Credibility – You’re stepping into an established business, which means clients trust you soonercompared to starting from scratch.

The Bottom Line:

Some franchisees start generating revenue in their first month, while others take a bit longer depending on contract size and effort. With consistent action and our guidance, you can expect to start building your revenue stream within the first few months.

If you’re ready to hit the ground running, we’re here to help you win your first contracts and start earning as soon as possible.

Starting your Assett Franchise requires an initial investment of $70,000 – $165,000, depending on the level of resources you choose to allocate toward marketing, expanded territory, and startup capital.

This investment covers:
✅ Franchise Fee – Your exclusive rights to use our brand & proven system
✅ Training & Onboarding – A customized launch plan designed for fast profitability
✅ Protected Territory – You’re the only Assett franchisee in your area
✅ Grand Opening Marketing – So you can start winning clients quickly
✅ Startup Equipment & Preparation – Everything needed to operate smoothly
✅ Additional Business Funds – Your chosen amount to handle miscelaneous expenses during startup

Ongoing Costs That Scale With Your Growth

We’ve designed our structure to reward you as you grow, so your profitability increases over time:

💰 Royalty Fee: 7%, drops as low as 3% as your business scales
💰 Brand Fund Contribution: 2%, drops as low as 0.05% as you grow
💰 Technology Fee: $100/week for proprietary systems that automate hiring, operations & efficiency

Yes! We partner with trusted third-party lenders that offer financing with as little as 10% down, making it easier to get started without tying up all your capital.

Additionally, Assett is an SBA-approved business opportunity, which means you can take advantage of SBA loan benefits, including lower interest rates and extended repayment terms.

Other Common Financing Options:

💰 Home Equity – Use a home equity line of credit (HELOC) to finance your investment at lower interest rates.
💰 Retirement Fund Rollover (ROBS Program) – Use your 401(k) or IRA to fund your franchise tax-free and penalty-free.
💰 Business Loans & Alternative Lending – Explore other small business financing solutions.

How to Find the Right Option for You

Every situation is different. That’s why we work with you to evaluate your financing options and help you find the best path to franchise ownership. Learn more about your options and take the next step toward business ownership.

If you already own a commercial cleaning business, you don’t have to start over—you can convert your business into an Assett Franchise and gain all the benefits of our proven model while keeping what you’ve already built.

The Benefits of Converting Your Business

✅ Lower Investment, Lower Royalties – Our discounted conversion program gives you full access to our brand, systems, and support at a reduced cost.
✅ Solve Hiring & Scaling Challenges – Our Automated Hiring System helps you build a stronger team, reduce turnover, and free up your time.
✅ Increase Profitability & Client Retention – With our optimized systems and premium brand positioning, you can close larger contracts and keep clients longer.
✅ Marketing & Sales Support – You’ll gain high-level marketing tools, business coaching, and a proven sales process to scale faster.
✅ Brand Power & Exclusive Territory – Stand out from the competition with a recognized brand and protected territory, giving you an edge in your market.

Keep Your Business—Supercharge Your Growth

Joining Assett as a conversion franchisee means you keep full control of your business but now have the brand power, systems, and support to take it further—without having to figure everything out alone.

Let’s talk about how conversion can work for you. If you want to scale smarter, not harder, we’re ready to help.