What Is the TeamLogic IT Franchise Opportunity?
Company Overview and Industry
TeamLogic IT is a managed IT services franchise that provides technology support to businesses. Founded in 2004 and franchising since 2005, the brand has expanded steadily across the United States. As of late 2024, TeamLogic IT reached a milestone of 300+ locations nationwide. This growth underscores its position as a leading player in the IT services franchise space. The company operates under parent Franchise Services, Inc., and it has built a reputation in the business-to-business (B2B) sector for offering comprehensive tech solutions. TeamLogic IT offices serve companies of all sizes with their IT needs – from small businesses up to larger organizations. In 2024, the franchise network even surpassed $1 billion in system-wide sales, marking 20 years in business with double-digit sales growth.
In terms of industry, TeamLogic IT falls into the managed services provider (MSP) category within business services. This industry caters to the essential tech needs of modern businesses, including managing networks, cybersecurity, cloud services, data backup, and general IT support. Virtually every business today relies on technology, which creates a broad market for MSP franchises. TeamLogic IT has leveraged this demand by combining nationwide resources with local service. Each franchise is locally owned, giving clients a personalized, high-touch service experience backed by a national network of over 1,500 technicians across the system. Over the years, TeamLogic IT has earned accolades such as ranking #1 in its category on Entrepreneur’s Franchise 500, reflecting its strong brand presence in the tech franchise arena.
What Franchisees Get
Services Offered: TeamLogic IT franchisees offer a full suite of IT solutions to their clients. These services range from day-to-day computer and network support to more advanced offerings like cybersecurity, cloud computing, data backup, business continuity planning, VoIP communications, and managed IT projects. Essentially, a TeamLogic IT office becomes the “outsourced IT department” for local businesses. Franchise owners help clients with proactive monitoring and maintenance of systems, troubleshooting issues, and strategic technology planning. Monthly recurring service plans are a core part of the business model – clients often pay a monthly fee for ongoing IT support contracts, providing the owner with steady recurring revenue. The customer base is primarily commercial (no residential work), targeting small and medium-sized businesses in virtually any industry that needs IT help. This B2B focus means franchisees build relationships with other business owners in their community and become their trusted tech advisor.
Training and Support: One attractive aspect of the TeamLogic IT franchise is that no IT background is required to become an owner. The company provides extensive training and support to get new franchisees up to speed. New owners go through a multi-phase training program: approximately 44 hours of preparatory training (self-paced), followed by a week of hands-on training at “TeamLogic IT University” at the franchise headquarters in Mission Viejo, CA, and then about 60+ hours of post-training delivered via webinars and coaching calls. This training covers the four key operating systems of the business: Sales & Marketing, Technical Operations, Financial Management, and Employee Management. Franchisees also receive detailed operations manuals, access to templates and tools, and ongoing education through annual conferences and regional meetings.
Ongoing Franchisee Support: TeamLogic IT emphasizes a network of peer support among its franchisees. Owners benefit from being part of a national network of IT experts – if a local franchise encounters a complex technical problem, they can tap into the knowledge base of 300 other owners and corporate engineers for solutions. The franchisor also assists with marketing (including a national website and lead generation programs), a vendor relations program to get best pricing on software/hardware, and ongoing coaching. Notably, TeamLogic IT encourages collaboration; franchisees share best practices and advice, fostering a sense of community. The customer service ethos is strong – the franchisor highlights “People First, Tech Next” as a cultural mantra, meaning franchisees focus on building relationships and providing excellent service, not just fixing computers. Overall, a TeamLogic IT franchisee gets a turnkey business model in a high-demand industry, with structured training and continual support to help them succeed.
Startup Costs and Ongoing Fees
Investing in a TeamLogic IT franchise requires a moderate upfront investment compared to many franchises. According to the franchise disclosure documents, the total initial investment ranges from about $106,000 to $141,000 for a single unit. This includes everything needed to start the business: the franchise fee, initial equipment, some starting inventory/software, marketing materials, and sufficient working capital to cover the first several months of operations. Here’s a breakdown of the key startup costs and fees for TeamLogic IT:
- Initial Franchise Fee: Approximately $49,500 (this is the one-time fee for the license; qualified military veterans receive a $9,500 discount off this fee).
- Estimated Total Investment: $106,000 – $141,000 (covers franchise fee, setting up a small office, equipment, training expenses, and initial operating capital). Note: Franchisees are generally expected to have a net worth around $350,000 and at least ~$60k–$78k in liquid capital to meet startup and reserve requirements.
- Royalty Fee: 7% of gross sales paid to the franchisor on an ongoing basis. This royalty supports continued use of the brand and corporate support services.
- Marketing/Brand Fund Fee: 1.2% of gross sales is contributed to the national advertising fund (this kicks in after the first 12 months; a minimum of $200/month). In addition, franchisees are expected to spend around $2,500 per month on local marketing in their territory to grow their client base.
- Other Ongoing Costs: Owners will incur typical business expenses like rent for a small office (many TeamLogic IT franchises operate from a ~1,000 sq. ft. office space), utilities, insurance, and salaries for any technicians or sales staff they hire. While it’s not a heavy-equipment business, there may be costs for computers, software licenses, and service vehicles if needed (some franchisees use a branded car for client visits, which involves vehicle lease/graphics costs).
In terms of earnings potential, TeamLogic IT’s Item 19 financial performance representation shows healthy revenue figures. The average annual gross revenue per franchise location was about $1.2 million (per 2023 data). Many franchises achieve seven-figure sales due to the recurring revenue model and growing demand for IT. Top performers do even more – for example, the top 25% of franchisees averaged over $3.1 million in annual sales, with the highest location exceeding $16 million in revenue. Of course, revenue varies based on the market and how long the location has been operating. Profit margins in managed IT can be attractive but do depend on labor costs (technicians’ salaries) and local expenses. In a past FDD, TeamLogic IT disclosed that franchise offices had a net owners’ income around $110,000 on ~$642,000 average sales (that was a 2019 snapshot) – with revenues now higher on average, well-run offices have the potential to earn a strong income. The bottom line is that as a TeamLogic IT franchisee you’re entering a high-value sector with significant revenue opportunity, in exchange for a solid mid-range franchise investment and ongoing fees to support the brand’s infrastructure.
How the Industry Itself Compares
When considering a franchise like TeamLogic IT, it’s important to weigh the managed IT services industry against other industries you might invest in. In this case, we’ll compare the IT services sector to the commercial cleaning industry, which is the space Assett Franchise operates in. Both industries involve providing essential services to businesses, but they differ in practical ways that can affect your success, lifestyle, and long-term growth. Below, we break down the advantages of TeamLogic IT’s industry and then contrast them with those of the commercial cleaning industry. We’ll be frank about each – and show why, despite the strengths of tech services, a cleaning business franchise can offer more stability and scalability for many first-time entrepreneurs.
TeamLogic IT Industry Advantages
The managed IT services industry offers several clear advantages that have fueled TeamLogic IT’s growth. First and foremost is high demand: in today’s economy, virtually every business depends on technology, which means almost every business is a potential client for IT service providers. From law firms to manufacturers to nonprofits, companies need reliable networks, cybersecurity, and tech support. This broad client base gives franchises like TeamLogic IT a wide market to sell into. In fact, the need for professional IT support is only increasing as businesses undergo digital transformation and face more cyber threats. TeamLogic IT has noted that its target market of small-to-medium businesses is experiencing robust growth, driving sustained demand for MSPs. This industry trend has translated into strong performance for TeamLogic IT franchisees – the franchise reported a 15% same-office sales growth in 2024, indicating organic demand growth in their services. The company also boasts high customer retention (around 95% year-over-year retention in at least one multi-unit franchise owner’s experience), thanks to the recurring revenue model and essential nature of IT support.
Another advantage is the recurring revenue model inherent in managed IT services. Like commercial cleaning, IT support is typically delivered through ongoing contracts. Clients pay monthly or annual service fees for continuous IT monitoring and helpdesk support. This means an MSP franchise can build up predictable, steady income streams over time. TeamLogic IT highlights this as a “win-win” for franchisees and clients – the client gets peace of mind for a flat monthly fee, and the owner enjoys monthly recurring revenue rather than one-off projects. This model tends to smooth out cash flow and can make the business more resilient in downturns (clients might trim budgets, but they generally keep their IT support as a necessity). It’s no surprise that Franchise Business Review named TeamLogic IT among the 100 Best Recession-Proof Businesses in 2021.
The IT services industry can also offer high revenue per client and strong growth potential. Many businesses will pay a premium for quality tech support – contracts can be substantial, especially for clients with dozens or hundreds of employees. A single client might be worth thousands of dollars per month in services. As noted, the average franchisee revenue is in the seven figures annually, which far exceeds many service franchises in other sectors. Some TeamLogic IT owners have scaled to multi-million-dollar operations with larger teams of engineers. If you’re an entrepreneur with ambitions to build a sizeable, tech-focused business, the MSP industry can accommodate that. The industry’s professional nature might also appeal to those coming from corporate backgrounds – it’s a more white-collar, consultative environment. You’ll spend your time networking with business owners, problem-solving, and managing a team of technicians, rather than doing any physical labor. For many, this executive-style role is a big draw.
Lastly, consider that technology is an ever-evolving field, which means an IT franchise can stay innovative. TeamLogic IT keeps franchisees up-to-date on new services (for example, recently adding managed AI services to its offerings). This constant evolution can be exciting; there’s always a new solution to offer clients. The corporate team handles much of the heavy lifting in vetting new technology partnerships and creating service packages, so franchisees can expand their services without having to be tech geniuses themselves. In summary, the IT services industry offers: a huge and growing demand base, recurring revenue, high average revenues, an executive business model, and a fast-evolving service line. These factors make TeamLogic IT a compelling opportunity for the right entrepreneur – typically someone comfortable with technology and B2B relationship-building, and who doesn’t mind managing highly skilled employees.
Compared to Commercial Cleaning Industry
Now, let’s compare all of that to the commercial cleaning industry, where Assett Franchise operates. At first glance, both IT and cleaning services fulfill essential needs for businesses. But the commercial cleaning industry has several advantages that can make it a more stable and scalable choice, especially for entrepreneurs seeking a simpler operational model. Here’s how the cleaning sector stacks up:
- Massive Market Size & Consistent Demand: The U.S. commercial cleaning industry is enormous – valued at over $100 billion annually. Virtually every office building, school, medical facility, retail store, and warehouse needs cleaning on a regular basis. That amounts to billions of square feet of commercial space that require janitorial services. This industry isn’t going away; in fact, it grows as new buildings go up and as cleanliness standards become more stringent. Importantly, cleaning is essential and recession-resistant. In good times and bad, businesses must keep their facilities clean for health, safety, and image reasons. Cleaning can’t be skipped due to a downturn the way discretionary services might. And unlike IT, which some companies might outsource overseas or automate with software, janitorial work cannot be outsourced to a foreign country or replaced by the internet – it must be done on-site, in person. This makes commercial cleaning a very resilient business. Even during economic recessions (or pandemics), cleaning services are in steady demand (often increasing demand, as heightened sanitation awareness kicks in). In short, cleaning has a huge, diversified market and stable, year-round need that provides a solid foundation for a franchise.
- Recurring Revenue through Contracts: Commercial cleaning shares the recurring revenue benefit of IT, but often in an even more straightforward way. Most commercial cleaning clients sign long-term contracts for services (e.g. a one-year agreement to clean an office 5 nights a week). This means as a cleaning franchise owner, you build a book of recurring accounts that deliver predictable income month after month. The contracts in cleaning tend to be stable – many clients stay for years as long as the quality and price hold steady, because switching cleaning providers frequently is a hassle. The predictable cash flow from cleaning contracts is comparable to the MSP model’s monthly fees. Both industries have recurring revenue, but in cleaning it may be even easier to lock in multi-year relationships, as the service is routine and somewhat less complex than managing IT systems. Also, cleaning contracts can be scaled by adding more client accounts without a dramatic increase in overhead or specialized staff. This gives cleaning franchise owners a reliable path to growth: add more contracts, hire more cleaning crews, and repeat.
- Lower Cost of Entry, High Income Potential: Generally, starting a commercial cleaning franchise requires a lower initial investment than a tech-heavy franchise like TeamLogic IT. Many janitorial or cleaning franchises can be started for well under $100k (some even under $50k for smaller owner-operator models), depending on the model. Assett Franchise, for instance, is a cleaning business franchise that does not require expensive equipment or extensive build-out – you don’t need servers, sophisticated software, or a large office to start cleaning contracts. Yet the income potential can rival the high-dollar industries. It’s quite feasible for a commercial cleaning franchise to reach $1M+ in annual recurring revenue, by scaling up accounts (Assett’s model is specifically designed to hit that level and beyond). The combination of low barrier to entry and high ceiling is a huge advantage of the cleaning industry. You invest less up front, but over time you can build a business as large (or larger) in revenue as an IT franchise, with potentially better margins due to lower operating costs. This also means a faster path to ROI – with lower startup costs, you have fewer expenses to recoup before turning a profit, which can mean quicker breakeven and higher return on investment for the franchisee.
- Simpler Operations (Ideal for Semi-Absentee Ownership): Running a commercial cleaning business is operationally simpler and more flexible than running a tech service business. In a cleaning company, the core activities are hiring and scheduling cleaning crews, maintaining quality control, and managing customer relationships. The tasks are straightforward and can be systematized – for example, scheduling software and standardized training can make the operation run smoothly. Owners don’t need specialized technical knowledge; they just need good business sense and people management skills. Because of this simplicity, a cleaning franchise can be structured to run semi-absentee (especially with the right systems in place). For example, Assett Franchise’s model is built so that owners can run the business with as little as 5–10 hours per week devoted to high-level management once things are established. You can hire a supervisor or use automation for many day-to-day duties, allowing you to work on the business rather than in it. By contrast, a franchise like TeamLogic IT often requires the owner’s full-time attention, especially at the start – you may need to spend many hours on client consultations, networking, and overseeing technical work. IT franchises are often owner-operated in an active capacity, whereas cleaning franchises lend themselves to executive ownership where you manage the managers. If your goal is more flexibility and work-life balance, the cleaning industry has the edge.
- Minimal Equipment and No Expensive Real Estate: Commercial cleaning is a low overhead business. You typically don’t need a retail storefront or big office – many cleaning franchisees start from a home office or a small warehouse space for supplies. The equipment needed (vacuums, floor buffers, cleaning supplies) is relatively inexpensive and scalable. You can start with just the basics and add more as you grow, often funding expansion out of cash flow. There’s no requirement for cutting-edge technology or keeping up with the latest gadgets (contrast that with IT, where staying up-to-date with software, tools, and cybersecurity protocols is mandatory). Also, cleaning staff are generally easier to recruit and train compared to finding seasoned IT engineers. While labor is a challenge in any service business, the pool of available workers for entry-level cleaning jobs is larger than the pool of certified techs, and training a cleaner is faster than training an IT professional. Competition in cleaning, while present, is highly fragmented – no single company dominates the $100B market, so a new franchise can grab market share by delivering reliable service and local marketing. In IT, competition includes not just other franchises but also countless independent IT consultants and even in-house IT departments, all vying for the same clients. The cleaning industry’s fragmentation actually benefits newcomers, as there’s plenty of market to go around and less entrenched competition on a national scale.
- Recession-Resistant and Non-Seasonal: As mentioned, cleaning is needed in all economic climates and is generally non-seasonal. Many service industries face seasonality – for instance, landscaping or mosquito control slow down in winter, and tax preparation peaks in spring then dips. Commercial cleaning contracts usually run year-round at a steady frequency. Offices get cleaned whether it’s January or July. This helps smooth out the revenue and keeps your staff employed continuously. It also avoids the headache of extreme seasonal hiring or cash flow swings. In IT services, there isn’t strong seasonality either (businesses need IT year-round as well), so on this front both industries are solid. However, some specific IT project work can be influenced by budget cycles, whereas cleaning tends to be a steady routine expense for clients.
In summary, the commercial cleaning industry offers a simpler, often more stable path to building a large, profitable business. It has huge market size, essential demand, recurring B2B revenue, lower startup costs, and the ability to operate with minimal oversight thanks to straightforward systems. For a first-time entrepreneur, especially someone transitioning from a corporate career, a cleaning business can present an easier learning curve. You’re dealing with a basic service that everyone understands (there’s no complex technical subject matter to master). The focus can be on customer service and efficient operations, rather than keeping pace with technological change. Compared to an IT franchise, a cleaning franchise typically involves less risk and uncertainty – you’re not as exposed to things like cyber threats, tech obsolescence, or the need for highly specialized employees. Of course, both industries require hard work and good management to thrive, but commercial cleaning is often more forgiving to newcomers and more resilient over the long term.
How the Assett Franchise Compares
Having looked at TeamLogic IT and its industry, let’s turn to Assett Franchise and how it stands out as a commercial cleaning franchise opportunity. Assett is built on the advantages of the cleaning industry discussed above, but it goes a step further by offering modern systems and personal support designed for entrepreneurial owners. Here’s how Assett Franchise compares:
Simpler Systems, Bigger Potential
Assett Franchise is already operating in the stable, $100B+ commercial cleaning arena, but it differentiates itself with a model tailored for owner scalability. The goal with Assett is to allow franchisees to act as true business owners (working on the business, not scrubbing floors themselves). Everything in the system is designed to be simple to follow and manage, even for someone with no prior cleaning industry experience. In contrast to a tech franchise that might require learning about software and cybersecurity, Assett’s operations are straightforward and come with a full business playbook. New franchisees get a step-by-step guide on how to start landing contracts, hire and train cleaning crews, and run the business efficiently.
Despite its simplicity, Assett’s model has big potential. Because it focuses on commercial clients and recurring contracts, franchise owners can build a significant revenue base over time. The company openly highlights a $1M+ recurring revenue potential, meaning they have a proven path for franchisees to grow to seven-figure annual revenues by following the system and scaling up. Hitting that level in commercial cleaning is very achievable with a moderate number of contracts (for example, a portfolio of nighttime cleaning contracts for office buildings, schools, and medical facilities can add up quickly in monthly billings). Assett has structured territories and marketing support to help franchisees reach these targets. Importantly, you don’t need any cleaning industry background to succeed – just as TeamLogic IT can teach tech novices, Assett can teach someone who’s never managed janitorial services how to run a thriving cleaning company. The systems are time-tested and optimized for new owners. So, Assett offers the best of both worlds: the essential, recession-resistant nature of cleaning, paired with a proven model that generates high recurring income with less complexity.
Automated Hiring = Time and Money Saved
One of Assett Franchise’s standout features is its automated hiring system. In any service business, finding and retaining reliable employees is often the biggest challenge (and headache) for owners. Assett directly tackles this pain point by using technology and process automation to handle much of the recruiting and hiring workflow for its franchisees. This means as an Assett owner you don’t have to spend endless hours posting job ads, screening candidates, and scheduling interviews – the system brings in a steady pipeline of pre-vetted cleaning staff. By leveraging automation, Assett helps ensure that you always have a quality workforce ready to deploy, even as you scale up and take on more contracts.
The benefit to the owner is enormous: saving 20–30 hours per week (or the equivalent cost of hiring a full-time HR manager) that would otherwise be spent on hiring and turnover management. Assett’s automated system likely handles everything from online applications to preliminary assessments and even onboarding paperwork, leaving the franchisee with minimal direct involvement until final interviews or training. The result is you can focus on growing the business – signing new cleaning contracts and managing client relationships – rather than constantly putting out fires in staffing. This not only saves time and money but also leads to better service quality. With a vetted pool of cleaners and a streamlined hiring process, Assett franchisees can staff jobs quickly and ensure cleaners meet the brand’s standards. It creates a virtuous cycle: happy, well-trained cleaners lead to happy clients, which lead to contract renewals and referrals. By eliminating the biggest operational bottleneck (labor), Assett Franchise makes it significantly easier to run a semi-absentee business. You’re not tied up in daily HR tasks, so you can oversee the business in a high-level way. This kind of innovation is a major advantage Assett has over both independent cleaning businesses and other franchise models. In comparison, a TeamLogic IT owner might find themselves heavily involved in recruiting skilled technicians or account managers, which can be time-consuming. Assett’s approach lets you operate with a lean management effort, which is ideal if you value your time or want to keep your operation simple as you grow.
Personalized and Founder-Led
Another area where Assett Franchise shines is in its personal touch and leadership accessibility. Assett is a family-owned franchise brand, led by its founder Matt Pencarinha and a close-knit leadership team, according to bizbuysell.com. This means when you join Assett, you’re not just a number in a private-equity owned portfolio of brands – you’re part of a franchise family where the founders know your name. For franchisees, this translates into direct access to experienced leadership and individualized guidance. You can expect mentorship and responsiveness that larger, corporate franchises might not provide. Matt Pencarinha and his team are hands-on in supporting franchise owners, sharing the strategies and values that made the original business successful. This founder-led culture often results in a strong sense of community among Assett franchisees; everyone is aligned with the mission of the brand and there’s a shared passion for service and success.
Assett’s community-focused model also sets it apart. While TeamLogic IT franchisees do build local relationships, the Assett Franchise places a high value on being embedded in the local community in a meaningful way. Cleaning is a people business – Assett franchise owners often become trusted partners to schools, medical centers, offices and other organizations in their area, contributing to healthier and safer environments. The franchise encourages involvement and understanding of community needs, which can be very fulfilling for an owner. Moreover, because Assett isn’t beholden to distant investors, decisions about the franchise system tend to prioritize long-term franchisee success and ethical growth (rather than just hitting aggressive expansion goals). The founders have a clear mission to help franchisees build businesses that improve their lives and their communities, and that mission guides how the franchise operates.
In contrast, many franchises in various industries have been acquired by large private equity firms, which can sometimes lead to a more profit-driven, less personal approach to franchising. Assett being independent means franchisees have a voice – the leadership listens closely to feedback and can adapt the system quickly if needed. Franchisees get the best of small-company agility with the backbone of a proven concept. For someone coming out of corporate life who wants a supportive, purpose-driven business, this atmosphere is very appealing. In essence, Assett Franchise offers a partnership-style relationship: you’re in business for yourself but not by yourself, and you have direct lines to the people who created the model. That kind of personal investment from the franchisor can make a huge difference in your confidence and success as a new business owner.
Final Thoughts
When comparing TeamLogic IT vs. Assett Franchise, it’s clear that each is strong in its own way. TeamLogic IT is a respected player in a high-growth tech field and could be a great fit for someone who is passionate about technology and doesn’t mind a hands-on, full-time role building an IT services company. It offers the excitement of the IT industry and significant revenue potential for owners who are ready to manage technical teams and keep up with a rapidly evolving service line.
However, for many entrepreneurs – especially those seeking a more scalable, stable business with lower complexity – the commercial cleaning route may be the superior choice. Assett Franchise, in particular, provides more advantages for someone who wants the benefits of business ownership without some of the headaches that other industries bring. If you are looking for:
- A scalable, stable business (backed by an essential $100B industry and recurring B2B clients)
- Low operational complexity (simple services, easy to learn, no specialized credentials needed)
- Predictable recurring revenue (long-term cleaning contracts that generate steady cash flow)
- Minimal risk and faster ROI (lower startup costs and recession-resistant demand)
- A modern business model built for executive ownership (systems and support that allow semi-absentee management and a focus on growth)
…then Assett Franchise may very well be a better fit for your goals. It offers a cleaner (pun intended), simpler path to business success, without sacrificing income potential or growth ambition. By leveraging a recession-proof service, automated systems, and personal guidance from its founders, Assett is built to help first-time business owners transition smoothly from corporate life to running a company that works for them. TeamLogic IT is an excellent franchise for the right buyer, but if you’re weighing your options, make sure to consider the long-term ease of operation and lifestyle impact — and commercial cleaning comes out on top in those respects.
If you’re exploring franchise opportunities and want a model that can deliver long-term income, flexibility, and control — we’d love to show you how Assett Franchise can help you build a business that works for your life. Visit https://assettfranchise.com to connect with our team and learn more.
